Here’s a Great New Social Media Network: Your Salesforce and Customer Service Staff
Don’t fall into the trap of spending thousands of dollars and hundreds of hours to find out what your customers are saying about you on Twitter, Facebook and blogs while ignoring the goldmine of customer input you may already have available from your frontline staff. Get out of the marketing silo and tap into your internal Social Media network.
Are You Using Social Media as an Excuse for Poor Customer Service?
In short, the real winners in Social Media are organizations that want to actually be good and provide good service, not just look good in public while continuing to provide lousy customer service.
Google Sidewiki Brings the Wisdom of Crowds to Your Website
What are people thinking about and saying about your website? With Google’s new SideWiki you can see the answer directly on your site — and so can everyone else.
Google Sidewiki allows anyone with a Google account and the Sidewiki widget (available as part of the Google Toolbar) to post public comments on any website for [...]
Over a Billion Served – Why Consider a Bilingual Chinese|English SEM Campaign?
Are you overlooking one of the fastest-growing Internet demographics? Chinese is spoken by over one billion people and currently Chinese is second only to English as the most used language on the Internet – and the number is rising rapidly – increasing at over 800% from 2000 to 2008.*
Chinese speakers are not only located in [...]
90% of Success is Just Showing Up
A recent study by Yahoo!* confirms what most of us already knew – people are increasingly using the Internet to help choose health care services. Yahoo! recently conducted a study of 500 patients who were seeking a physician for an elective medical procedure and found that 84% of the participants had used the Internet prior [...]
